*Refers to the total number of respondents in 22 European counties. Between 801 and 1,570 participants were interviewed per country. All respondents had purchased physical goods online since January 2023 and received at least one package.
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Share of e-shoppers purchasing fresh food online in the Baltics 2023, by country
Among the Baltic countries, Lithuania had the largest share of e-shoppers buying fresh food and beverages online in 2023, at ** percent. In comparison, in Estonia, around *** out of ten online shoppers purchased fresh food and drinks via the internet.
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Geopost. (May 28, 2024). Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost. "Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country." Chart. May 28, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost. (2024). Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost. "Share of Online Buyers That Purchased Fresh Food and Beverages Online in The Baltics in 2023, by Country." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 28 May 2024, /statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost, Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country ÌÇÐÄÆÆ½â°æ, /statistics/1405628/fresh-food-e-commerce-baltics-by-country/ (last visited July 27, 2026)
Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country [Graph], Geopost, May 28, 2024. [Online]. Available: /statistics/1405628/fresh-food-e-commerce-baltics-by-country/