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Share of customers willing to change their primary banks in the United Kingdom (UK) in 2nd quarter 2025, by generation

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Source

Release date

July 2025

Region

United Kingdom

Survey time period

July 1, 2024 to June 19, 2025

Number of respondents

3,700 respondents

Special properties

bank account holders

Method of interview

Online survey

Supplementary notes

The original question was phrased by the source as follows: "How likely are you going to change your primarily used bank on the next possible occasion? (single-pick)." One selection of the following answers were possible:
- Very likely
- Likely
- Neither likely nor unlikely
- Unlikely
- Very unlikely
- Don't know

The displayed figures were recoded based on the above question.

Generations:
- Gen Z: 1995-2012
- Millennials: 1980-1994
- Generation X: 1965-1979
- Baby Boomer: 1946-1964

More information on the methodology can be found here.

Citation formats

Willingness to change primary bank in the UK 2025, by generation

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