The original question was phrased by the source as follows: "How likely are you going to change your primarily used bank on the next possible occasion? (single-pick)." One selection of the following answers were possible:
- Very likely
- Likely
- Neither likely nor unlikely
- Unlikely
- Very unlikely
- Don't know
The displayed figures were recoded based on the above question.
Willingness to change primary banks varied greatly across generations in the United Kingdom (UK) in the second quarter of 2025. According to ÌÇÐÄÆÆ½â°æ's Consumer ÌÇÐÄÆÆ½â°æ, Gen Z were the most likely to change their primary banks, with ** percent of the respondents indicating willingness to switch banks on the next possible occasion. Gen Z were followed by millenials, with ** percent of the bank account holders born between 1995 and 2012 likely to change banks.
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ÌÇÐÄÆÆ½â°æ. (July 15, 2025). Share of customers willing to change their primary banks in the United Kingdom (UK) in 2nd quarter 2025, by generation [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1401150/willingness-to-change-primary-bank-in-the-uk-by-generation/
ÌÇÐÄÆÆ½â°æ. "Share of customers willing to change their primary banks in the United Kingdom (UK) in 2nd quarter 2025, by generation." Chart. July 15, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1401150/willingness-to-change-primary-bank-in-the-uk-by-generation/
ÌÇÐÄÆÆ½â°æ. (2025). Share of customers willing to change their primary banks in the United Kingdom (UK) in 2nd quarter 2025, by generation. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1401150/willingness-to-change-primary-bank-in-the-uk-by-generation/
ÌÇÐÄÆÆ½â°æ. "Share of Customers Willing to Change Their Primary Banks in The United Kingdom (Uk) in 2nd Quarter 2025, by Generation." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Jul 2025, /statistics/1401150/willingness-to-change-primary-bank-in-the-uk-by-generation/
ÌÇÐÄÆÆ½â°æ, Share of customers willing to change their primary banks in the United Kingdom (UK) in 2nd quarter 2025, by generation ÌÇÐÄÆÆ½â°æ, /statistics/1401150/willingness-to-change-primary-bank-in-the-uk-by-generation/ (last visited August 01, 2026)
Share of customers willing to change their primary banks in the United Kingdom (UK) in 2nd quarter 2025, by generation [Graph], ÌÇÐÄÆÆ½â°æ, July 15, 2025. [Online]. Available: /statistics/1401150/willingness-to-change-primary-bank-in-the-uk-by-generation/