During a survey among sales professionals in Brazil published in 2025, almost **** (** percent) said their employers had no predefined protocols for managing data collected via WhatsApp, leaving each salesperson to do it according to their judgment. * of respondents said they used spreadsheets, while ** percent stated they used WhatsApp integrated with a customer relationship management (CRM) database. According to the same study, WhatsApp ranked * among Brazil's most used marketing channels.
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RD Station. (May 23, 2025). Approaches to management of data collected via WhatsApp among sales professionals in Brazil as of May 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1399060/approaches-whatsapp-data-management-sales-brazil/
RD Station. "Approaches to management of data collected via WhatsApp among sales professionals in Brazil as of May 2025." Chart. May 23, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1399060/approaches-whatsapp-data-management-sales-brazil/
RD Station. (2025). Approaches to management of data collected via WhatsApp among sales professionals in Brazil as of May 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1399060/approaches-whatsapp-data-management-sales-brazil/
RD Station. "Approaches to Management of Data Collected via Whatsapp among Sales Professionals in Brazil as of May 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 May 2025, /statistics/1399060/approaches-whatsapp-data-management-sales-brazil/
RD Station, Approaches to management of data collected via WhatsApp among sales professionals in Brazil as of May 2025 ÌÇÐÄÆƽâ°æ, /statistics/1399060/approaches-whatsapp-data-management-sales-brazil/ (last visited July 27, 2026)
Approaches to management of data collected via WhatsApp among sales professionals in Brazil as of May 2025 [Graph], RD Station, May 23, 2025. [Online]. Available: /statistics/1399060/approaches-whatsapp-data-management-sales-brazil/
