According to a 2023 survey conducted in the Philippines, approximately percent of respondents indicated their online purchasing decision was most likely influenced by the websites' reviews. In comparison, percent of respondents made online purchases due to being influenced by a celebrity.
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Standard ÌÇÐÄÆÆ½â°æ. (April 5, 2023). Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard ÌÇÐÄÆÆ½â°æ. "Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023." Chart. April 5, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard ÌÇÐÄÆÆ½â°æ. (2023). Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard ÌÇÐÄÆÆ½â°æ. "Sources That Influenced Online Purchasing Decisions among Consumers in The Philippines as of January 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 5 Apr 2023, /statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard ÌÇÐÄÆÆ½â°æ, Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1381423/philippines-influences-on-online-purchasing-decision/ (last visited July 21, 2026)
Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023 [Graph], Standard ÌÇÐÄÆÆ½â°æ, April 5, 2023. [Online]. Available: /statistics/1381423/philippines-influences-on-online-purchasing-decision/