During the March Madness men's college basketball tournament in 2022, Spalding was the equipment provider with the highest exposure, with a total of over ** hours of screen time. Meanwhile, uniform sponsor Nike enjoyed over ** hours of televised screen time during the men's tournament.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Website (thehive.ai). (April 5, 2022). Exposure of selected sponsors during March Madness in the United States in 2022, by brand (in hours) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1374749/brand-exposure-march-madness/
Website (thehive.ai). "Exposure of selected sponsors during March Madness in the United States in 2022, by brand (in hours)." Chart. April 5, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1374749/brand-exposure-march-madness/
Website (thehive.ai). (2022). Exposure of selected sponsors during March Madness in the United States in 2022, by brand (in hours). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1374749/brand-exposure-march-madness/
Website (thehive.ai). "Exposure of Selected Sponsors during March Madness in The United States in 2022, by Brand (in Hours)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Apr 2022, /statistics/1374749/brand-exposure-march-madness/
Website (thehive.ai), Exposure of selected sponsors during March Madness in the United States in 2022, by brand (in hours) ÌÇÐÄÆƽâ°æ, /statistics/1374749/brand-exposure-march-madness/ (last visited July 22, 2026)
Exposure of selected sponsors during March Madness in the United States in 2022, by brand (in hours) [Graph], Website (thehive.ai), April 5, 2022. [Online]. Available: /statistics/1374749/brand-exposure-march-madness/
