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Planned viewership of the NCAA men's basketball tournament in the United States as of March 2026, by age

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Source

Release date

March 2026

Region

United States

Survey time period

March 5 to 9, 2026

Number of respondents

1,536 respondents

Age group

18 years and older

Citation formats

Men's March Madness viewership intent in the U.S. 2026, by age

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 30, 2026

The NCAA Division I men's basketball tournament, commonly referred to as March Madness, is a single-elimination tournament which takes place every spring in the United States. During a March 2026 survey, ** percent of respondents aged between 35 and 54 stated that they planned to watch the tournament games.

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