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NCAA Men's March Madness basketball tournament average TV viewership in the United States from 2013 to 2026 (in million viewers)

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Sources

Release date

April 2026

Region

United States

Survey time period

2013 to 2026

Special properties

viewership across TBS, CBS, TNT, and truTV

Supplementary notes

Data prior to 2026 comes from earlier articles.

March Madness 2020 was canceled as a result of the coronavirus pandemic.

Citation formats

NCAA Men's March Madness average TV viewership in the U.S. 2026

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 23, 2026

During the 2026 edition of the NCAA Division I Men's Basketball Championship, the average TV viewership in the United States stood at **** million viewers. This represented an increase of percent from the previous year.

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Sports on TVNFLAdvertising in the United StatesNational Basketball Association (NBA)Television in the United States
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