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Reach of leading e-commerce platforms in Poland between December 2023 and January 2024

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Release date

March 2024

Region

Poland

Survey time period

December 2023 to January 2024

Special properties

without internet

Citation formats

Reach of leading e-commerce platforms in Poland 2023-2024

Published by
Yihan Ma,
Nov 28, 2025

In January 2024, Allegro had the highest audience reach among the leading e-commerce platforms. Shein had the most minor reach in Poland during this period, with percent.

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