Challenges expected in hotels Europe 2024| ��ƽ��

Main challenges expected by accommodation businesses over the next six months in Europe as of March 2024

Characteristic	Share of respondents
Energy cost	80%
Cost of staff	66%
Shortage of skilled workers	59%
Cost of inputs and services	53%
Geopolitical uncertainties	49%
Potential tax increase	46%
Government regulations and bureaucracy	43%
Lack of financial resources	40%
Competition from other accommodation providers	40%
Consumers taking fewer trips	38%
Changes in consumer search behavior	38%
Consumers opting for other destinations due to climate change	34%
Consumers opting for cheaper trips	29%

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Release date

November 2024

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Region

Europe

Survey time period

February 6th to March 22nd, 2024

Number of respondents

940 executives and managers from the European travel accommodation sector*

Method of interview

Telephone interview

Supplementary notes

* 80 respondents were interviewed from each country and region which included Austria, France, Germany, Greece, Italy, the Nordics (Sweden, Denmark, Norway, and Finland), Portugal, Spain, as well as 200 respondents each from the Netherlands and the rest of Europe (Poland, Romania, Belgium, Czechia, Hungary, Bulgaria, Slovenia, Slovakia, Ireland, Croatia).

Release date is the date of access.

Citation formats

As of March 2024, the main challenge expected by accommodation businesses in Europe over the next six months was the cost of energy, with 80 percent of respondents stating that this was the case. Meanwhile, the cost of staff ranked as the second highest challenge for accommodation businesses in Europe at 66 percent.