According to a survey conducted in the United States in 2023, over half of back-to-school (BTS) shoppers will be looking for alternative, less expensive products while shopping for supplies, due to the impact of inflation. Less than *** in **** surveyed BTS consumers said inflation would have no impact on their brand and product choices.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
inMarket. (July 27, 2023). Has inflation impacted what brand and/or product choices you will make during back-to-school shopping? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket. "Has inflation impacted what brand and/or product choices you will make during back-to-school shopping?." Chart. July 27, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket. (2023). Has inflation impacted what brand and/or product choices you will make during back-to-school shopping?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket. "Has Inflation Impacted What Brand And/or Product Choices You Will Make during Back-to-school Shopping?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Jul 2023, /statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
inMarket, Has inflation impacted what brand and/or product choices you will make during back-to-school shopping? ÌÇÐÄÆƽâ°æ, /statistics/1339450/impact-of-inflation-on-bts-shopping-usa/ (last visited August 01, 2026)
Has inflation impacted what brand and/or product choices you will make during back-to-school shopping? [Graph], inMarket, July 27, 2023. [Online]. Available: /statistics/1339450/impact-of-inflation-on-bts-shopping-usa/
