The respondents were asked : "Which of the following ways will you use Social Media during Ramadan?"
The sample is representative of the adult Muslim population of the given country in terms of gender and age.
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Shopping via social media during Ramadan in Nigeria 2022
In 2022, a survey conducted in Nigeria found that 76 percent of people would use social media to shop for others. This category made up the largest share compared to the other shopping motivations. Furthermore, all the categories had response rates of above 50 percent, showing that social media was a popular channel for shopping-related activities in Nigeria.
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TGM Research. (March 30, 2022). Shopping via social media during Ramadan in Nigeria in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/1334774/shopping-via-social-media-during-ramadan-in-nigeria/
TGM Research. "Shopping via social media during Ramadan in Nigeria in 2022." Chart. March 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/1334774/shopping-via-social-media-during-ramadan-in-nigeria/
TGM Research. (2022). Shopping via social media during Ramadan in Nigeria in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/1334774/shopping-via-social-media-during-ramadan-in-nigeria/
TGM Research. "Shopping via Social Media during Ramadan in Nigeria in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Mar 2022, /statistics/1334774/shopping-via-social-media-during-ramadan-in-nigeria/
TGM Research, Shopping via social media during Ramadan in Nigeria in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1334774/shopping-via-social-media-during-ramadan-in-nigeria/ (last visited August 02, 2026)
Shopping via social media during Ramadan in Nigeria in 2022 [Graph], TGM Research, March 30, 2022. [Online]. Available: /statistics/1334774/shopping-via-social-media-during-ramadan-in-nigeria/
