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Usage rate of leading over-the top (OTT) streaming platforms in Taiwan in 2023

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Source

Release date

August 2024

Region

Asia, Taiwan

Survey time period

December 21, 2023 to January 10, 2024

Number of respondents

1,125 OTT users

Age group

15-69 years

Method of interview

Online survey

Citation formats

Penetration rate of major OTT streaming platforms in Taiwan 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 15, 2024

Netflix, YouTube, and Disney+ are the most popular OTT streaming platforms in Taiwan. According to a survey conducted in Taiwan in December 2023 and January 2024, about ** percent of surveyed OTT users used Netflix. Entering the market relatively late in 2021, Disney+ saw the steepest growth compared to its international rivals. , **** and ** were the most successful local OTT video brands.

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