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Expected change in Christmas sales of leading retailers in Australia in 2024

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Source

Release date

September 2024

Region

Australia

Survey time period

June and July 2024

Number of respondents

150 respondents

Special properties

respondents are retail executives across a range of categories

Method of interview

Face-to-face interview, online survey

Supplementary notes

Survey question: Do you expect Christmas sales to exceed the previous Christmas trading period?

Citation formats

Christmas sales expected change Australia 2024

Published by
F. Watty,
Oct 15, 2024

According to a 2024 survey on Christmas sales expectations of retail executives in Australia, around ** percent of respondents expected a two to five percent growth in sales. Overall, around ** percent of the retailers surveyed expect sales growth in the 2024 holiday period compared to the previous year.

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