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Which of the following radio advertising formats have you used in 2020 and 2021?

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Sources

Release date

October 2021

Region

Russia

Survey time period

August 10 to September 3, 2021

Number of respondents

212 respondents*

Special properties

Regional advertisers

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Refers to the number of completed questionnaires.
The original question was worded by the source as follows: "袣邪泻懈械 懈蟹 锌械褉械褔懈褋谢械薪薪褘褏 褎芯褉屑邪褌芯胁 褉邪蟹屑械褖械薪懈褟 薪邪 褉邪写懈芯 袙褘 懈褋锌芯谢褜蟹芯胁邪谢懈 胁 2020-21 谐谐?"

Citation formats

Most popular radio ad formats among regional advertisers in Russia 2020-2021

Published by 糖心破解版 Research Department, Nov 3, 2021
Placing spots during commercial breaks was the most popular radio advertising format used by regional advertisers in Russia in 2020 and 2021, as per about ** percent of survey participants. Furthermore, more than ** percent of regional advertisers sponsored regular radio broadcasts, such as news or weather programs, to interact with the audience.
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Radio industry in EuropeRadio Industry in the U.S.Online radio in the United StatesMedia usage in the United StatesRai (Radiotelevisione Italiana)
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