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Amount TV viewers are willing to pay to stream a new movie the same day that it is released in theaters in the United States in 2021 and 2022

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Source

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Release date

June 2022

Region

United States

Survey time period

June 2021, June 2022

Number of respondents

1,610*

Age group

16-74 years

Special properties

consuming at least one hour of TV weekly; broadband at home

Supplementary notes

*Respondents in 2021: 1,607.

Citation formats

Price TV users are willing to pay to stream first-run movies in the U.S. 2021-2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 30, 2022
A June 2022 survey found that nearly *** in U.S. TV consumers, who definitely or probably would use premium video-on-demand (PVOD), were willing to pay *** U.S. dollars to stream a first-run movie. Same-day streaming increased compared with the previous year.
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Topics

Premium video-on-demand in the United StatesSubscription video-on-demand in the United StatesVideo streaming in SwedenVideo streaming in DenmarkAd-supported video-on-demand in the United States
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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