In December 2023, German online fashion retailer Zalando, was the most visited website for fashion and apparel products in this country, as it accounted for nearly percent of the desktop traffic. The second-hand C2C e-commerce portal vinted.de followed with a visit share of **** percent.
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SimilarWeb. (January 1, 2024). Most popular fashion and apparel websites in Germany in December 2023, based on share of visits [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1256360/germany-fashion-and-apparel-websites/
SimilarWeb. "Most popular fashion and apparel websites in Germany in December 2023, based on share of visits." Chart. January 1, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1256360/germany-fashion-and-apparel-websites/
SimilarWeb. (2024). Most popular fashion and apparel websites in Germany in December 2023, based on share of visits. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1256360/germany-fashion-and-apparel-websites/
SimilarWeb. "Most Popular Fashion and Apparel Websites in Germany in December 2023, Based on Share of Visits." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Jan 2024, /statistics/1256360/germany-fashion-and-apparel-websites/
SimilarWeb, Most popular fashion and apparel websites in Germany in December 2023, based on share of visits ÌÇÐÄÆÆ½â°æ, /statistics/1256360/germany-fashion-and-apparel-websites/ (last visited July 29, 2026)
Most popular fashion and apparel websites in Germany in December 2023, based on share of visits [Graph], SimilarWeb, January 1, 2024. [Online]. Available: /statistics/1256360/germany-fashion-and-apparel-websites/