Price and payment conditions are the most attractive factors of live commerce among consumers in Brazil. According to a 2024 survey, the product's cost and means of payment drew the attention of ** percent of respondents, while another ** percent said that discovering new products and services was one of the main advantages of live commerce. Other benefits mentioned by Brazilian shoppers include clarifying doubts about what they intend to buy, and the live streamer's recommendation.
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Globo. (July 24, 2024). Most attractive factors of live commerce among consumers in Brazil in 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1187729/live-commerce-factors-brazil/
Globo. "Most attractive factors of live commerce among consumers in Brazil in 2024." Chart. July 24, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1187729/live-commerce-factors-brazil/
Globo. (2024). Most attractive factors of live commerce among consumers in Brazil in 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1187729/live-commerce-factors-brazil/
Globo. "Most Attractive Factors of Live Commerce among Consumers in Brazil in 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Jul 2024, /statistics/1187729/live-commerce-factors-brazil/
Globo, Most attractive factors of live commerce among consumers in Brazil in 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1187729/live-commerce-factors-brazil/ (last visited July 20, 2026)
Most attractive factors of live commerce among consumers in Brazil in 2024 [Graph], Globo, July 24, 2024. [Online]. Available: /statistics/1187729/live-commerce-factors-brazil/