Presidential campaign advertising spending on messages with a specific tone on Facebook (FB) and Instagram (IG) in the United States as of November 2020, by candidate
(in U.S. dollars)
Characteristic
Civil
Uncivil
-
-
-
-
-
-
-
-
-
-
-
-
You need a ÌÇÐÄÆƽâ°æ Account for unlimited access
Analyzing the Instagram (IG) and Facebook (FB) advertising by the 2020 presidential election campaigns in the United States, a study found that the Republican presidential candidate Trump spent million U.S. dollars on ads in a civil tone, compared to million dollars spent on ads in an uncivil tone. In the same period, between June and November 2020, The Democratic candidate Biden, spent million U.S. dollars on IG and FB ads in a civil tone, compared to *** million U.S. dollars on social media ads in an uncivil tone.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Illuminating. (November 2, 2020). Presidential campaign advertising spending on messages with a specific tone on Facebook (FB) and Instagram (IG) in the United States as of November 2020, by candidate (in U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1183349/message-tone-instagram-facebook-ads-presidential-campaign-by-candidate-united-states/
Illuminating. "Presidential campaign advertising spending on messages with a specific tone on Facebook (FB) and Instagram (IG) in the United States as of November 2020, by candidate (in U.S. dollars)." Chart. November 2, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1183349/message-tone-instagram-facebook-ads-presidential-campaign-by-candidate-united-states/
Illuminating. (2020). Presidential campaign advertising spending on messages with a specific tone on Facebook (FB) and Instagram (IG) in the United States as of November 2020, by candidate (in U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1183349/message-tone-instagram-facebook-ads-presidential-campaign-by-candidate-united-states/
Illuminating. "Presidential Campaign Advertising Spending on Messages with a Specific Tone on Facebook (Fb) and Instagram (Ig) in The United States as of November 2020, by Candidate (in U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Nov 2020, /statistics/1183349/message-tone-instagram-facebook-ads-presidential-campaign-by-candidate-united-states/
Illuminating, Presidential campaign advertising spending on messages with a specific tone on Facebook (FB) and Instagram (IG) in the United States as of November 2020, by candidate (in U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1183349/message-tone-instagram-facebook-ads-presidential-campaign-by-candidate-united-states/ (last visited August 01, 2026)
Presidential campaign advertising spending on messages with a specific tone on Facebook (FB) and Instagram (IG) in the United States as of November 2020, by candidate (in U.S. dollars) [Graph], Illuminating, November 2, 2020. [Online]. Available: /statistics/1183349/message-tone-instagram-facebook-ads-presidential-campaign-by-candidate-united-states/
