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Compared with last year, how much impact do you think the COVID-19 pandemic will have on your back-to-school shopping?

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Source

Release date

June 2021

Region

United States

Survey time period

June 4 to 9, 2021

Number of respondents

1,000 respondents

Age group

18 years and older

Special properties

Parents of children entering K-12 in the fall of 2021; smartphone owners

Method of interview

Online survey

Citation formats

Impact of COVID-19 on back-to-school shopping according to consumers in the U.S. 2021

Published by
F. Watty,
Jun 28, 2021
In the United States, about a third of surveyed parents of K-12 students stated that the coronavirus (COVID-19) padnemic would have more of an impact on their back-to-school shopping in 2021, when compared to 2020. In contrast, nearly ** percent of parents felt that COVID-19 would have less of an impact on their shopping this year. Overall, feelings on the matter were fairly mixed.
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Topics

Coronavirus (COVID-19): impact on holiday shopping in the U.S.U.S. Christmas season shoppingHoliday season e-commerce in the United StatesCoronavirus (COVID-19): impact on the retail landscape in the U.S.Coronavirus: impact on the retail industry worldwide
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