In the second quarter of 2023, the Chinese e-commerce platform Taobao led the e-commerce app market in China with a penetration rate of **** percent. Among the six major shopping apps, Taobao and Taote are owned by Alibaba while JD.com and Pinduoduo are backed by Tencent. With an increasing smartphone penetration rate, e-commerce is booming in China.
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Moonfox Data. (July 16, 2023). Penetration rate of the leading e-commerce apps in China in 2nd quarter 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1059076/china-leading-shopping-apps-penetration-rate/
Moonfox Data. "Penetration rate of the leading e-commerce apps in China in 2nd quarter 2023." Chart. July 16, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1059076/china-leading-shopping-apps-penetration-rate/
Moonfox Data. (2023). Penetration rate of the leading e-commerce apps in China in 2nd quarter 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1059076/china-leading-shopping-apps-penetration-rate/
Moonfox Data. "Penetration Rate of The Leading E-commerce Apps in China in 2nd Quarter 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 Jul 2023, /statistics/1059076/china-leading-shopping-apps-penetration-rate/
Moonfox Data, Penetration rate of the leading e-commerce apps in China in 2nd quarter 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1059076/china-leading-shopping-apps-penetration-rate/ (last visited July 26, 2026)
Penetration rate of the leading e-commerce apps in China in 2nd quarter 2023 [Graph], Moonfox Data, July 16, 2023. [Online]. Available: /statistics/1059076/china-leading-shopping-apps-penetration-rate/