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Major online footwear and apparel stores' conversion rate* in Russia between July 2018 and June 2019**

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Sources

Release date

December 2019

Region

Russia

Survey time period

July 2018 to June 2019

Supplementary notes

* Retail conversion is a proportion of retail store visitors to the number of orders.
** Mobile app data were not taken into account when calculating conversion rates.

Citation formats

Footwear & apparel e-stores by conversion rate Russia 2018-2019

Published by
Yihan Ma,
Jan 8, 2020
did not only lead the Russian fashion e-commerce market by aggregate sales turnover in the fist half of 2019, but it was also the one with the highest conversion rate of over ** percent during the named period. Lamoda.ru listed second with a significantly lower conversion rate of **** percent over the observed timeframe.
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