A survey conducted by in September 2025 in South Korea found that around ** percent of respondents aged 55 years and older who owned a smartwatch or a fitness/activity tracker owned a wearable device by Samsung.
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Rakuten Insight. (October 20, 2025). Brands used by owners of smartwatch or wearable fitness/activity trackers in South Korea as of September 2025, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1053288/south-korea-wearable-devices-owners-brands-by-age-group/
Rakuten Insight. "Brands used by owners of smartwatch or wearable fitness/activity trackers in South Korea as of September 2025, by age group." Chart. October 20, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1053288/south-korea-wearable-devices-owners-brands-by-age-group/
Rakuten Insight. (2025). Brands used by owners of smartwatch or wearable fitness/activity trackers in South Korea as of September 2025, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1053288/south-korea-wearable-devices-owners-brands-by-age-group/
Rakuten Insight. "Brands Used by Owners of Smartwatch or Wearable Fitness/Activity Trackers in South Korea as of September 2025, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Oct 2025, /statistics/1053288/south-korea-wearable-devices-owners-brands-by-age-group/
Rakuten Insight, Brands used by owners of smartwatch or wearable fitness/activity trackers in South Korea as of September 2025, by age group ÌÇÐÄÆƽâ°æ, /statistics/1053288/south-korea-wearable-devices-owners-brands-by-age-group/ (last visited July 27, 2026)
Brands used by owners of smartwatch or wearable fitness/activity trackers in South Korea as of September 2025, by age group [Graph], Rakuten Insight, October 20, 2025. [Online]. Available: /statistics/1053288/south-korea-wearable-devices-owners-brands-by-age-group/
