The study is based on results from data for 45,624 local businesses across 36 industries in the United States, Canada, Australia, and the United Kingdom. This included 32,843 businesses in the US, 2,913 in Canada, 3,857 in Australia, and 5,651 in the UK.
Citation formats
Share of Maps and Search views per Google My Business listing 2018
According to a study conducted from 2017 to 2018 of over 45,000 businesses across various industries, 75 percent of Google My Business (GMB) listing views were on Google Search and 25 percent were Google Maps views.
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BrightLocal. (July 15, 2019). Distribution of Maps and Search views per Google My Business (GMB) listing as of December 2018 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1041432/maps-vs-search-views-distribution-per-gmb-listing/
BrightLocal. "Distribution of Maps and Search views per Google My Business (GMB) listing as of December 2018." Chart. July 15, 2019. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1041432/maps-vs-search-views-distribution-per-gmb-listing/
BrightLocal. (2019). Distribution of Maps and Search views per Google My Business (GMB) listing as of December 2018. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1041432/maps-vs-search-views-distribution-per-gmb-listing/
BrightLocal. "Distribution of Maps and Search Views per Google My Business (Gmb) Listing as of December 2018." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Jul 2019, /statistics/1041432/maps-vs-search-views-distribution-per-gmb-listing/
BrightLocal, Distribution of Maps and Search views per Google My Business (GMB) listing as of December 2018 ÌÇÐÄÆÆ½â°æ, /statistics/1041432/maps-vs-search-views-distribution-per-gmb-listing/ (last visited July 24, 2026)
Distribution of Maps and Search views per Google My Business (GMB) listing as of December 2018 [Graph], BrightLocal, July 15, 2019. [Online]. Available: /statistics/1041432/maps-vs-search-views-distribution-per-gmb-listing/