In-game ads' share in global digital ad spend 2017-2027| ��ƽ��

Advertising & Marketing
Advertising

In-game advertising revenue as a percentage of digital advertising revenue worldwide from 2017 to 2027

Characteristic	In-game advertising's share in digital ad revenues
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* Forecast.

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In-game advertising revenue as a share of digital ad revenue worldwide 2017-2027

Published by ��ƽ�� Research Department, Jul 5, 2024

The source forecast that, in 2023, in-game advertising will account for approximately **** percent of the global digital ad revenues, slightly down from *** percent a year earlier and the sixth consecutive decline. However, the share was projected to increase from 2024 onward, surpassing **** percent by 2027.