Lionel Sujay Vailshery
Research expert covering cloud computing and emerging tech industries
Mobile app usage in Europe - statistics & facts
Just like the rest of the world, online audiences in Europe have increasingly been turning to their mobile devices to access the internet. This progressively widespread behavior has brought mobile apps to occupy a significant position in consumers’ digital lives, as well as driving the digital market in the region. In 2022, with the normalization of the global COVID-19 pandemic and the slowing growth in the global digital markets, mobile app usage trends have started normalizing, with users in several key European countries spending between five and 10 percent more time on apps than in 2020.
