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Streaming in Japan

Statistics report on video and music streaming in Japan

This report presents a range of statistics about video and music streaming in Japan. It provides fundamental information on the market size, major video and music streaming services, as well as consumer behavior.

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Table of contents

Overview

4
  • Premium Statistic Paid video streaming market size Japan 2020-2024
  • Premium Statistic SVOD market size Japan 2020-2024
  • Premium Statistic Music streaming sales value in Japan 2017-2024
  • Premium Statistic Music streaming sales value in Japan 2024, by segment

Video streaming services

4
  • Premium Statistic Leading paid video streaming services Japan 2024
  • Premium Statistic SVOD market share Japan 2025, by service
  • Premium Statistic Most popular OTT apps in Japan 2025, based on downloads
  • Premium Statistic Highest grossing OTT apps in Japan 2025

Video streaming consumption

6
  • Premium Statistic Preferred types of video consumption Japan 2024
  • Premium Statistic SVOD services penetration rate Japan 2015-2024
  • Premium Statistic Average VOD viewing time per weekday Japan FY 2014-2023
  • Premium Statistic Average VOD viewing time per weekday Japan FY 2023, by age group
  • Premium Statistic Video streaming service usage frequency Japan 2024
  • Premium Statistic Leading content on SVOD platforms Japan 2025

Music streaming services

4
  • Premium Statistic Most popular music apps in Japan 2024, based on downloads
  • Premium Statistic Most popular music apps in Japan 2024, based on app revenue
  • Premium Statistic Most popular karaoke apps in Japan 2024, by downloads
  • Premium Statistic Most popular karaoke apps in Japan 2024, by revenue

Music streaming consumption

5
  • Premium Statistic Leading methods of music consumption Japan 2024
  • Premium Statistic Share of people who use subscription music streaming services Japan 2021-2024
  • Premium Statistic Average consumer expenses on music in the past six months Japan 2024, by category
  • Premium Statistic Most popular musicians on subscription music streaming services Japan 2024
  • Premium Statistic Leading streaming songs Japan 2024, based on number of streams
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