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Average number of unique users of selected subscription video-on-demand (SVOD) services in Italy as of June 2023 (in millions)

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Sources

Release date

October 2023

Region

Italy

Survey time period

June 2023

Citation formats

Number of SVOD users in Italy 2023, by platform

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 30, 2024

The most popular SVOD service in Italy as of June 2023 was Netflix, with **** million unique users. Second came Amazon Prime Video, which recorded over *** million unique viewers. Disney+ and DAZN followed behind. The total number of SVOD platform users in Italy amounted to around **** million.

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