*The source adds the following information: "The respondents have been selected from our Nordic, UK and US panels consisting of more than 1 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey."
Citation formats
Smartwatch penetration in households in the Nordics 2018, by country
This statistic shows the smartwatch penetration in households in the Nordics in 2018, by country. According to the survey, Norwegian households had the highest smartwatch penetration rate (** percent), followed by Sweden (*** percent). Denmark had the lowest smartwatch penetration rate (*** percent).
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AudienceProject. (August 23, 2018). Share of households with a smartwatch in the Nordics in 2018, by country [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/861640/smartwatch-penetration-in-households-in-the-nordics/
AudienceProject. "Share of households with a smartwatch in the Nordics in 2018, by country." Chart. August 23, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/861640/smartwatch-penetration-in-households-in-the-nordics/
AudienceProject. (2018). Share of households with a smartwatch in the Nordics in 2018, by country. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/861640/smartwatch-penetration-in-households-in-the-nordics/
AudienceProject. "Share of Households with a Smartwatch in The Nordics in 2018, by Country." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Aug 2018, /statistics/861640/smartwatch-penetration-in-households-in-the-nordics/
AudienceProject, Share of households with a smartwatch in the Nordics in 2018, by country ÌÇÐÄÆƽâ°æ, /statistics/861640/smartwatch-penetration-in-households-in-the-nordics/ (last visited July 31, 2026)
Share of households with a smartwatch in the Nordics in 2018, by country [Graph], AudienceProject, August 23, 2018. [Online]. Available: /statistics/861640/smartwatch-penetration-in-households-in-the-nordics/
