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Average price consumers are willing to pay extra to access selected media content in the United States as of October 2017 (in U.S. dollars)

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Source

Release date

January 2018

Region

United States

Survey time period

October 2017

Number of respondents

385*

Age group

18 years and older

Special properties

among media consumers willing to pay for each product or service, in addition to standard subscription fees

Method of interview

Online survey

Supplementary notes

*Respondents met the criteria of consuming video media (streaming, broadcast TV, or cable and satellite TV) and audio media (streaming, radio, or podcast) at least once a month.

Citation formats

Price consumers are willing to pay extra to access media content in the U.S. 2017

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 14, 2018
This statistic shows data on the average price consumers are willing to pay extra to access selected media content in the United States as of October 2017. During the survey, media consumers stated that they were willing to pay an average price of ** U.S. dollars in addition to standard subscription fees for a season of live coverage of their favorite sports teams or events.
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