This statistic shows the results of a survey on the preferred types of media to quote in conversations in the United Kingdom (UK) in 2016. The survey found that ** percent of UK adults stated to use information gathered from national print newspapers in conversations. Short online videos and commercial broadcast television were the second and third most popular sources for content to use in conversations.
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Newsworks, & PwC. (April 27, 2016). Share of respondents that stated to use information gained from selected media in conversations in the United Kingdom (UK) in 2016, by type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/713130/media-sources-quoted-in-conversations-in-the-uk/
Newsworks, und PwC. "Share of respondents that stated to use information gained from selected media in conversations in the United Kingdom (UK) in 2016, by type." Chart. April 27, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/713130/media-sources-quoted-in-conversations-in-the-uk/
Newsworks, PwC. (2016). Share of respondents that stated to use information gained from selected media in conversations in the United Kingdom (UK) in 2016, by type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/713130/media-sources-quoted-in-conversations-in-the-uk/
Newsworks, and PwC. "Share of Respondents That Stated to Use Information Gained from Selected Media in Conversations in The United Kingdom (Uk) in 2016, by Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Apr 2016, /statistics/713130/media-sources-quoted-in-conversations-in-the-uk/
Newsworks & PwC, Share of respondents that stated to use information gained from selected media in conversations in the United Kingdom (UK) in 2016, by type ÌÇÐÄÆƽâ°æ, /statistics/713130/media-sources-quoted-in-conversations-in-the-uk/ (last visited July 30, 2026)
Share of respondents that stated to use information gained from selected media in conversations in the United Kingdom (UK) in 2016, by type [Graph], Newsworks, & PwC, April 27, 2016. [Online]. Available: /statistics/713130/media-sources-quoted-in-conversations-in-the-uk/
