* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
Citation formats
Ad blocker users in the Nordics 2020, by country and gender
Ad-blocking software was more common among men than women in the Nordic countries. The largest share of users were recorded in Sweden, where ** percent of male and ** percent of female respondents were using ad-blockers in 2020.
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AudienceProject. (August 19, 2020). Share of individuals who used ad blocking software in the Nordics in 2020, by country and gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/646092/ad-blocker-users-in-the-nordics-by-gender/
AudienceProject. "Share of individuals who used ad blocking software in the Nordics in 2020, by country and gender." Chart. August 19, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/646092/ad-blocker-users-in-the-nordics-by-gender/
AudienceProject. (2020). Share of individuals who used ad blocking software in the Nordics in 2020, by country and gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/646092/ad-blocker-users-in-the-nordics-by-gender/
AudienceProject. "Share of Individuals Who Used Ad Blocking Software in The Nordics in 2020, by Country and Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Aug 2020, /statistics/646092/ad-blocker-users-in-the-nordics-by-gender/
AudienceProject, Share of individuals who used ad blocking software in the Nordics in 2020, by country and gender ÌÇÐÄÆƽâ°æ, /statistics/646092/ad-blocker-users-in-the-nordics-by-gender/ (last visited July 28, 2026)
Share of individuals who used ad blocking software in the Nordics in 2020, by country and gender [Graph], AudienceProject, August 19, 2020. [Online]. Available: /statistics/646092/ad-blocker-users-in-the-nordics-by-gender/
