Information on population: Base: German-speaking population aged 14 and over in private households with main place of residence in the Federal Republic of Germany.
Sample information: 2019: 23,318 respondents, representing 70.60 million people 2020: 23,191 respondents, representing 70.64 million people 2021: 22,563 respondents, representing 70.54 million people 2022: 23,015 respondents, representing 70.60 million people 2023: 23,524 respondents, representing 70.08 million people 2024: 23,485 respondents, representing 70.48 million people 2025: 23,075respondents, representing 71 million people
More information on the methodology can be found .
This question was asked in the survey in the following wording: "Various drinks are written down here. Which of them did you consume or purchase in the last 14 days? Drink: wheat beer."
This graph shows the number of people who consumed or purchased wheat beer in the past 14 days in Germany from 2019 to 2024. During the 2024 survey period it was found that roughly million Germans aged 14 years and older consumed or purchased wheat beer. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
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IfD Allensbach. (June 18, 2025). Number of people who consumed or purchased wheat beer in the past 14 days in Germany from 2019 to 2025 (in millions) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 16, 2026, from /statistics/575514/wheat-beer-consumption-germany/
IfD Allensbach. "Number of people who consumed or purchased wheat beer in the past 14 days in Germany from 2019 to 2025 (in millions)." Chart. June 18, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 16, 2026. /statistics/575514/wheat-beer-consumption-germany/
IfD Allensbach. (2025). Number of people who consumed or purchased wheat beer in the past 14 days in Germany from 2019 to 2025 (in millions). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 16, 2026. /statistics/575514/wheat-beer-consumption-germany/
IfD Allensbach. "Number of People Who Consumed or Purchased Wheat Beer in The past 14 Days in Germany from 2019 to 2025 (in Millions)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Jun 2025, /statistics/575514/wheat-beer-consumption-germany/
IfD Allensbach, Number of people who consumed or purchased wheat beer in the past 14 days in Germany from 2019 to 2025 (in millions) ÌÇÐÄÆÆ½â°æ, /statistics/575514/wheat-beer-consumption-germany/ (last visited July 16, 2026)
Number of people who consumed or purchased wheat beer in the past 14 days in Germany from 2019 to 2025 (in millions) [Graph], IfD Allensbach, June 18, 2025. [Online]. Available: /statistics/575514/wheat-beer-consumption-germany/