Beer market in Ireland - statistics & facts
While the pandemic exacerbated ongoing trends in Ireland's beer industry, the current climate of inflation has made a comeback more difficult. Ireland, like many countries, has seen a continuous decline of beer consumption for years. Consumers are not only turning to other beverages but increasingly drinking less alcohol altogether. It is not all doom and gloom though as beer segments that cater to the sober-curious and those consumers looking for something special when they do have beer are on the rise.
