For this evaluation, Burger King customers were defined as those who eat there at least once a month.
Total sample information:
2020: 23,138 respondents, projection to 70.63 million
Information on the target group "Burger King customers"
2020: 3,893 respondents, projection to 11.69 million people
More information on the methodology can be found here.
Citation formats
Burger King customers in Germany on healthy eating compared to population in 2021
This graph depicts the distribution of Burger King customers in Germany who agree with the statement "I value healthy eating, even if it costs more," compared with the population in 2021. **** percent of Burger King customers said the statement was completely right.
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VuMA. (November 17, 2021). Burger King customers in Germany who agree with the statement "I value healthy eating, even if it costs more," compared with the population as of 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/570276/burger-king-customers-germany-healthy-eating/
VuMA. "Burger King customers in Germany who agree with the statement "I value healthy eating, even if it costs more," compared with the population as of 2021." Chart. November 17, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/570276/burger-king-customers-germany-healthy-eating/
VuMA. (2021). Burger King customers in Germany who agree with the statement "I value healthy eating, even if it costs more," compared with the population as of 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/570276/burger-king-customers-germany-healthy-eating/
VuMA. "Burger King Customers in Germany Who Agree with The Statement "I Value Healthy Eating, Even If It Costs More," Compared with The Population as of 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Nov 2021, /statistics/570276/burger-king-customers-germany-healthy-eating/
VuMA, Burger King customers in Germany who agree with the statement "I value healthy eating, even if it costs more," compared with the population as of 2021 ÌÇÐÄÆƽâ°æ, /statistics/570276/burger-king-customers-germany-healthy-eating/ (last visited July 26, 2026)
Burger King customers in Germany who agree with the statement "I value healthy eating, even if it costs more," compared with the population as of 2021 [Graph], VuMA, November 17, 2021. [Online]. Available: /statistics/570276/burger-king-customers-germany-healthy-eating/
