In the period from January to November 2020, the cumulated expenditure on advertising media in Sweden decreased by nearly 18 percent compared to the previous year. The highest decline was recorded with cinemas, at over 77 percent, due to the coronavirus pandemic and its consequences. Online video only reported an increase in ad spending.
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Sveriges MediebyrÃ¥er. (December 9, 2020). Year-on-year advertising spending change in Sweden from January to November 2020, by media [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges MediebyrÃ¥er. "Year-on-year advertising spending change in Sweden from January to November 2020, by media." Chart. December 9, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges MediebyrÃ¥er. (2020). Year-on-year advertising spending change in Sweden from January to November 2020, by media. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges MediebyrÃ¥er. "Year-on-year Advertising Spending Change in Sweden from January to November 2020, by Media." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Dec 2020, /statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges MediebyrÃ¥er, Year-on-year advertising spending change in Sweden from January to November 2020, by media ÌÇÐÄÆÆ½â°æ, /statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/ (last visited July 30, 2026)
Year-on-year advertising spending change in Sweden from January to November 2020, by media [Graph], Sveriges Mediebyråer, December 9, 2020. [Online]. Available: /statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/