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Share of retail site cross-device visits prior to mobile transactions in the United States as of 4th quarter 2015

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Source

Release date

February 2016

Region

United States

Survey time period

4th quarter 2015

Special properties

includes consumers matched across multiple devices by a universal ID and/or hashed email

Citation formats

U.S. retail site cross-device visits prior to mobile transactions 2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 26, 2016
This statistic shows the share of retail site cross-device visits prior to mobile transactions in the United States as of the fourth quarter of 2015. During the survey period, ** percent of mobile purchases occurred after shoppers browsed a retailer's site on mobile browsers and devices.
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