This statistic presents the results of a survey among U.S. adult beer drinkers. The survey was fielded online in February 2015, asking the respondents about the importance of the factor "local" when they purchase beers. Some ** percent of the respondents aged 21 years and older indicated to believe that "local" is an important factor when buying beer.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Nielsen. (June 10, 2014). The importance of the factor "local" among beer drinkers in the United States in 2015, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/485055/us-beer-drinkers-rating-of-the-factor-local-by-age-group/
Nielsen. "The importance of the factor "local" among beer drinkers in the United States in 2015, by age group." Chart. June 10, 2014. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/485055/us-beer-drinkers-rating-of-the-factor-local-by-age-group/
Nielsen. (2014). The importance of the factor "local" among beer drinkers in the United States in 2015, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/485055/us-beer-drinkers-rating-of-the-factor-local-by-age-group/
Nielsen. "The Importance of The Factor "Local" among Beer Drinkers in The United States in 2015, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Jun 2014, /statistics/485055/us-beer-drinkers-rating-of-the-factor-local-by-age-group/
Nielsen, The importance of the factor "local" among beer drinkers in the United States in 2015, by age group ÌÇÐÄÆƽâ°æ, /statistics/485055/us-beer-drinkers-rating-of-the-factor-local-by-age-group/ (last visited July 31, 2026)
The importance of the factor "local" among beer drinkers in the United States in 2015, by age group [Graph], Nielsen, June 10, 2014. [Online]. Available: /statistics/485055/us-beer-drinkers-rating-of-the-factor-local-by-age-group/
