This statistic shows the frequency with which smartphone users asked about reviews or further product information on social media networks from their phone in Spain in 2016. During this period almost half of users never asked for reviews or information on social media before acquiring a product or service.
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IAB (U.S.). (October 1, 2016). Frequency with which smartphone users asked for reviews or product information on social networks in Spain in 2016 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/468571/spanish-smartphone-owners-asking-for-products-on-social-network-spain/
IAB (U.S.). "Frequency with which smartphone users asked for reviews or product information on social networks in Spain in 2016." Chart. October 1, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/468571/spanish-smartphone-owners-asking-for-products-on-social-network-spain/
IAB (U.S.). (2016). Frequency with which smartphone users asked for reviews or product information on social networks in Spain in 2016. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/468571/spanish-smartphone-owners-asking-for-products-on-social-network-spain/
IAB (U.S.). "Frequency with Which Smartphone Users Asked for Reviews or Product Information on Social Networks in Spain in 2016." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Oct 2016, /statistics/468571/spanish-smartphone-owners-asking-for-products-on-social-network-spain/
IAB (U.S.), Frequency with which smartphone users asked for reviews or product information on social networks in Spain in 2016 ÌÇÐÄÆƽâ°æ, /statistics/468571/spanish-smartphone-owners-asking-for-products-on-social-network-spain/ (last visited July 27, 2026)
Frequency with which smartphone users asked for reviews or product information on social networks in Spain in 2016 [Graph], IAB (U.S.), October 1, 2016. [Online]. Available: /statistics/468571/spanish-smartphone-owners-asking-for-products-on-social-network-spain/
