* Nearly 4.55 thousand completed interviews out of the 120 thousand sample drawn from the personal current account holders databank, provided by all major UK banks. Data was weighted to correct oversampling.
Samples for particular services: n (App) = 1,769; n (Internet) = 3,007; n (Telephone) = 1,464; n (Branch) = 4,148.
Percentages might not add up to a 100% due to rounding.
Citation formats
Frequency of current account holders bank services usage UK 2015
This statistic displays the frequency of use of different bank services by account holders in the United Kingdom (UK) as of the first quarter of 2015. More than two thirds of those who used tablets or smartphone apps (**%) said that they used it once a week or more, compared to ten percent of those using telephone at that frequency.
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GfK Media and Communication Research, & Competition and Markets Authority. (April 15, 2015). Frequency of use of bank communication channels by personal current accounts holders in the United Kingdom (UK) in 2015 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/466339/bank-services-usage-frequency-account-holders-uk/
GfK Media and Communication Research, und Competition and Markets Authority. "Frequency of use of bank communication channels by personal current accounts holders in the United Kingdom (UK) in 2015." Chart. April 15, 2015. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/466339/bank-services-usage-frequency-account-holders-uk/
GfK Media and Communication Research, Competition and Markets Authority. (2015). Frequency of use of bank communication channels by personal current accounts holders in the United Kingdom (UK) in 2015. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/466339/bank-services-usage-frequency-account-holders-uk/
GfK Media and Communication Research, and Competition and Markets Authority. "Frequency of Use of Bank Communication Channels by Personal Current Accounts Holders in The United Kingdom (Uk) in 2015." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Apr 2015, /statistics/466339/bank-services-usage-frequency-account-holders-uk/
GfK Media and Communication Research & Competition and Markets Authority, Frequency of use of bank communication channels by personal current accounts holders in the United Kingdom (UK) in 2015 ÌÇÐÄÆÆ½â°æ, /statistics/466339/bank-services-usage-frequency-account-holders-uk/ (last visited July 20, 2026)
Frequency of use of bank communication channels by personal current accounts holders in the United Kingdom (UK) in 2015 [Graph], GfK Media and Communication Research, & Competition and Markets Authority, April 15, 2015. [Online]. Available: /statistics/466339/bank-services-usage-frequency-account-holders-uk/