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Digital advertising spending in Switzerland from 2020 to 2024 (in billion euros)

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Source

In cooperation with
Release date

May 2025

Region

Switzerland

Survey time period

2020 to 2024

Supplementary notes

Figures for year preceding 2023 were retrieved from an earlier publication. 
Figures have been rounded.

Citation formats

Digital ad spend in Switzerland 2020-2024

Published by ÌÇÐÄÆƽâ°æ Research Department, May 23, 2025

In 2024, digital advertising spending in Switzerland stood at **** billion euros, up from **** billion a year earlier. This constitutes an increase of *** percent year on year.

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