For the Hispanic oversamples, in order to reach a more representative population, Nielsen conducted a portion of the survey using a CATI (computer-assisted telephone interviewing) system. Both mobile-only respondents and those with a landline were contacted using this method.
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U.S. Hispanic consumers: average visits per month to purchase CPG by category 2014
This statistic represents the results of an online survey among U.S. Hispanic shoppers from September to November 2014. Hispanic consumers were asked how frequently they visit the supermarket to purchase consumer packaged goods (CPG). The results showed that U.S. Hispanic adults made on average *** shopping trips in order to buy health and beauty aids.
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Nielsen. (March 26, 2015). Average number of shopping trips per month of Hispanics to purchase consumer packaged goods (CPG) in the United States in 2014, by category [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/427721/us-hispanic-consumers-average-visits-per-month-to-purchase-cpg-by-category/
Nielsen. "Average number of shopping trips per month of Hispanics to purchase consumer packaged goods (CPG) in the United States in 2014, by category ." Chart. March 26, 2015. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/427721/us-hispanic-consumers-average-visits-per-month-to-purchase-cpg-by-category/
Nielsen. (2015). Average number of shopping trips per month of Hispanics to purchase consumer packaged goods (CPG) in the United States in 2014, by category . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/427721/us-hispanic-consumers-average-visits-per-month-to-purchase-cpg-by-category/
Nielsen. "Average Number of Shopping Trips per Month of Hispanics to Purchase Consumer Packaged Goods (Cpg) in The United States in 2014, by Category ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Mar 2015, /statistics/427721/us-hispanic-consumers-average-visits-per-month-to-purchase-cpg-by-category/
Nielsen, Average number of shopping trips per month of Hispanics to purchase consumer packaged goods (CPG) in the United States in 2014, by category ÌÇÐÄÆƽâ°æ, /statistics/427721/us-hispanic-consumers-average-visits-per-month-to-purchase-cpg-by-category/ (last visited August 03, 2026)
Average number of shopping trips per month of Hispanics to purchase consumer packaged goods (CPG) in the United States in 2014, by category [Graph], Nielsen, March 26, 2015. [Online]. Available: /statistics/427721/us-hispanic-consumers-average-visits-per-month-to-purchase-cpg-by-category/
