This statistic shows the results of a survey question asking participants when they last made a buying decision influenced by the ethical standards of a retailer or a product. The survey, conducted for the Department for Business, Innovation and Skills in June 2014, aimed to gauge the publics' attitude to ethical standards in retail in the UK and the impact this had on their purchase decisions. Collectively, 45 percent of respondents claimed to have ever made a buying decision influenced by the ethical standards of the retailer or product, 8 percent of whom had done so in the last week. However 28 percent stated they never have and a further 26 percent did not know or couldn't say.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Ipsos. (June 23, 2014). When, if at all, did you last make a buying decision that was influenced by the ethical standards of a retailer or a product? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/319504/ethical-standards-purchase-influence-in-the-united-kingdom/
Ipsos. "When, if at all, did you last make a buying decision that was influenced by the ethical standards of a retailer or a product?." Chart. June 23, 2014. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/319504/ethical-standards-purchase-influence-in-the-united-kingdom/
Ipsos. (2014). When, if at all, did you last make a buying decision that was influenced by the ethical standards of a retailer or a product?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/319504/ethical-standards-purchase-influence-in-the-united-kingdom/
Ipsos. "When, If at All, Did You Last Make a Buying Decision That Was Influenced by The Ethical Standards of a Retailer or a Product?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Jun 2014, /statistics/319504/ethical-standards-purchase-influence-in-the-united-kingdom/
Ipsos, When, if at all, did you last make a buying decision that was influenced by the ethical standards of a retailer or a product? ÌÇÐÄÆƽâ°æ, /statistics/319504/ethical-standards-purchase-influence-in-the-united-kingdom/ (last visited July 31, 2026)
When, if at all, did you last make a buying decision that was influenced by the ethical standards of a retailer or a product? [Graph], Ipsos, June 23, 2014. [Online]. Available: /statistics/319504/ethical-standards-purchase-influence-in-the-united-kingdom/
