Factors deterring ethical consumption 2014 survey| ��ƽ��

Which of the following reasons, if any, make you LESS likely to buy products that are produced in an ethical way?

Characteristic	Share of respondents
Ethical products tend to have higher prices	39%
Information about ethical goods isn’t easily available	33%
Ethical options aren’t well advertised	30%
Information about ethical goods isn’t reliable	24%
I’m not concerned about whether products are produced in an ethical way	12%
My preferred brands don’t offer ethical options	11%
Ethical products tend to be lower quality	5%
None of the above	7%
Don’t know/not applicable	15%

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Release date

June 2014

More information

Region

United Kingdom

Survey time period

June 13 to 17, 2014

Number of respondents

2,257 respondents

Age group

16 years and older

Special properties

Weighted

Method of interview

Online survey

Citation formats

This statistic shows the results of a survey question asking consumers in the UK which reasons make them less likely to buy products that are produced in an ethical way. The survey was conducted for the Department of Business, Innovation and Skills in June 2014, with the aim to gauge public attitudes to ethical standards in retail and the impact this has on their purchase decisions. Of respondents, 39 percent share the opinion that products produced in an ethical way tend to have higher prices and would therefore deter them from buying such products. Other leading deterring factors include a lack of easily available information on ethical goods (33 percent), a lack of advertising for ethical options (30 percent) and a lack of reliable information on ethical goods (24 percent).