Methdology: For TV: ads placed on programs where the composite African American viewing audience is greater than 50 percent compared to the total viewing audience.
For spot radio: ads placed on local radio stations which have African-American targeted formats.
Citation formats
African Americans: TV & radio ad spend in the U.S. 2014-2015
This graph shows the radio and TV advertising spending towards African American audiences in the United States in 2014 and 2015. In 2014, *** billion U.S. dollars was spent on cable TV advertising targeted at this demographic group.
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MarketingCharts. (October 25, 2016). TV and radio advertising spending towards African American audiences in the United States in 2014 and 2015 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 07, 2026, from /statistics/288583/african-american-ad-spend-by-medium/
MarketingCharts. "TV and radio advertising spending towards African American audiences in the United States in 2014 and 2015 (in million U.S. dollars)." Chart. October 25, 2016. ÌÇÐÄÆÆ½â°æ. Accessed August 07, 2026. /statistics/288583/african-american-ad-spend-by-medium/
MarketingCharts. (2016). TV and radio advertising spending towards African American audiences in the United States in 2014 and 2015 (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 07, 2026. /statistics/288583/african-american-ad-spend-by-medium/
MarketingCharts. "Tv and Radio Advertising Spending towards African American Audiences in The United States in 2014 and 2015 (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Oct 2016, /statistics/288583/african-american-ad-spend-by-medium/
MarketingCharts, TV and radio advertising spending towards African American audiences in the United States in 2014 and 2015 (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/288583/african-american-ad-spend-by-medium/ (last visited August 07, 2026)
TV and radio advertising spending towards African American audiences in the United States in 2014 and 2015 (in million U.S. dollars) [Graph], MarketingCharts, October 25, 2016. [Online]. Available: /statistics/288583/african-american-ad-spend-by-medium/