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Planned viewership of the NCAA women’s basketball tournament in the United States as of March 2023, by age

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Source

Release date

March 2026

Region

United States

Survey time period

March 5 to 9, 2026

Number of respondents

1,536 respondents

Age group

18 years and older

Method of interview

Online survey

Citation formats

Women's March Madness viewership intent in the U.S. 2023, by age

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 30, 2026

The NCAA Division I women’s basketball tournament, commonly referred to as March Madness, is a single-elimination tournament which takes place every spring in the United States. During a March 2026 survey, around * of respondents aged between 35 and 54 stated that they planned to watch the tournament games.

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