The NCAA Division I women’s basketball tournament, commonly referred to as March Madness, is a single-elimination tournament which takes place every spring in the United States. During a March 2023 survey, one fifth of respondents stated that they planned to watch the tournament games.
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Morning Consult. (March 14, 2023). Planned viewership of the NCAA women’s basketball tournament in the United States as of March 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/255739/ncaa-basketball-march-madness-opening-thursday-tv-overnight-ratings/
Morning Consult. "Planned viewership of the NCAA women’s basketball tournament in the United States as of March 2023." Chart. March 14, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/255739/ncaa-basketball-march-madness-opening-thursday-tv-overnight-ratings/
Morning Consult. (2023). Planned viewership of the NCAA women’s basketball tournament in the United States as of March 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/255739/ncaa-basketball-march-madness-opening-thursday-tv-overnight-ratings/
Morning Consult. "Planned Viewership of The Ncaa Women’s Basketball Tournament in The United States as of March 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Mar 2023, /statistics/255739/ncaa-basketball-march-madness-opening-thursday-tv-overnight-ratings/
Morning Consult, Planned viewership of the NCAA women’s basketball tournament in the United States as of March 2023 ÌÇÐÄÆƽâ°æ, /statistics/255739/ncaa-basketball-march-madness-opening-thursday-tv-overnight-ratings/ (last visited August 03, 2026)
Planned viewership of the NCAA women’s basketball tournament in the United States as of March 2023 [Graph], Morning Consult, March 14, 2023. [Online]. Available: /statistics/255739/ncaa-basketball-march-madness-opening-thursday-tv-overnight-ratings/
