The source adds the following note: "All buyers who successfully closed a transaction on our Marketplace platform within the previous 12-month period. Buyers may register more than once, and as a result, may have more than one account."
In the first quarter of 2026, U.S.-based e-commerce platform eBay had some *** million active buyers worldwide, a slight increase over the same quarter in the previous year.
Engaging buyers on all devices
As of December 2023, Amazon was by far the most popular e-commerce and shopping website in the United States, driving over ** percent of desktop traffic in this category. eBay, however, stood out as its main competitor, with nearly ** percent of visits via this device. Among mobile users, eBay was also one of the most downloaded shopping apps in the North American country, with over **** million downloads recorded in 2023.
Customer satisfaction over time
In its more than *** decades of operation, eBay has been able to maintain a consistently high level of customer satisfaction. From 2000 to 2023, the American Customer Service Index has recorded eBay's level of customer satisfaction. Out of a total of 100 points, eBay scored the lowest satisfaction rate in 2015, when it earned ** index points. Meanwhile, the online marketplace reached its highest level in 2004, when it scored a total of ** points.
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eBay. (April 29, 2026). Number of eBay's total active buyers from 1st quarter 2010 to 1st quarter 2026 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/242235/number-of-ebays-total-active-users/
eBay. "Number of eBay's total active buyers from 1st quarter 2010 to 1st quarter 2026 (in millions)." Chart. April 29, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/242235/number-of-ebays-total-active-users/
eBay. (2026). Number of eBay's total active buyers from 1st quarter 2010 to 1st quarter 2026 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/242235/number-of-ebays-total-active-users/
eBay. "Number of Ebay's Total Active Buyers from 1st Quarter 2010 to 1st Quarter 2026 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Apr 2026, /statistics/242235/number-of-ebays-total-active-users/
eBay, Number of eBay's total active buyers from 1st quarter 2010 to 1st quarter 2026 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/242235/number-of-ebays-total-active-users/ (last visited July 20, 2026)
Number of eBay's total active buyers from 1st quarter 2010 to 1st quarter 2026 (in millions) [Graph], eBay, April 29, 2026. [Online]. Available: /statistics/242235/number-of-ebays-total-active-users/
