Digital advertising spending of the computing products and consumer electronics industry in the United States from 2016 to 2021
(in billion U.S. dollars)
Characteristic
Spending in billion U.S. dollars
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includes advertising that appears on desktop and latop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms
Supplementary notes
*Forecast. Figures for periods prior to 2017 come from previous reporting.
Citation formats
U.S. consumer electronics & computing products industry digital ad spend 2016-2021
In 2019, the U.S. computing products and consumer electronics industry spent **** billion U.S. dollars on digital advertising in the country. According to recent projections, this figure is expected to further grow to nearly ** billion dollars by the end of 2021.
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eMarketer. (September 23, 2020). Digital advertising spending of the computing products and consumer electronics industry in the United States from 2016 to 2021 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/235941/us-consumer-electronics-industry-online-ad-spending/
eMarketer. "Digital advertising spending of the computing products and consumer electronics industry in the United States from 2016 to 2021 (in billion U.S. dollars)." Chart. September 23, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/235941/us-consumer-electronics-industry-online-ad-spending/
eMarketer. (2020). Digital advertising spending of the computing products and consumer electronics industry in the United States from 2016 to 2021 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/235941/us-consumer-electronics-industry-online-ad-spending/
eMarketer. "Digital Advertising Spending of The Computing Products and Consumer Electronics Industry in The United States from 2016 to 2021 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Sep 2020, /statistics/235941/us-consumer-electronics-industry-online-ad-spending/
eMarketer, Digital advertising spending of the computing products and consumer electronics industry in the United States from 2016 to 2021 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/235941/us-consumer-electronics-industry-online-ad-spending/ (last visited July 20, 2026)
Digital advertising spending of the computing products and consumer electronics industry in the United States from 2016 to 2021 (in billion U.S. dollars) [Graph], eMarketer, September 23, 2020. [Online]. Available: /statistics/235941/us-consumer-electronics-industry-online-ad-spending/
