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Source
Source
Release date
February 2025
More information
Region
Japan
Survey time period
Q1 2015 to Q4 2024
Supplementary notes
Figures prior to Q2 '21 have been retroactively adjusted in previous reports to reflect mergers, eliminations of internal transactions in some businesses, and the transfer of business to other segments. Figures from Q4 '19 onwards were adjusted to reflect the inclusion of Rakuten Books network, cross-border trading, and Rakuten Kobo from Q4 '21. From Q1 '23, Rakuten Ticket was transferred back to the domestic EC segment, while from Q2, a portion of domestic EC GMS definitions and figures were retroactively revised.
From Q3 2023, Rakuten Pay was moved to the FinTech segment, but no retrospective revision was made due to the negligible amount.Â
Domestic E-Commerce = Ichiba, Travel GTV on checkout basis, Books, Books network, Rakuten Kobo (domestic), golf business, Fashion, Dream businesses, Beauty, Rakuten 24 and other direct daily necessities shops, Car business, Rakuma, Rebates, Rakuten Seiyu Netsuper, cross-border trading etc. as of Q2 '23.
Data prior to Q4 2024 come from previous reporting.
100 Japanese yen equal 0.64 U.S. dollars or 0.63 euros as of February 2025.
Values have been rounded.Â
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