* Forecast Includes advertising that appears on desktop and laptop computers as well as mobile phones, tablets, and other internet-connected devices; net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites; including banner ads and other (static display ads such as Facebook's News Feed Ads and Twitter's Promoted Tweets), rich media, sponsorships and video (including advertising that appears before, during or after digital video content in a video player).
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Facebook: share of U.S. digital display ad revenues 2016-2019
This graph shows Facebook's net display advertising revenue in the United States as a share of total digital display ad revenue in the United States in 2016 as well as a forecast until 2019. In 2016, Facebook's share in total U.S. digital display ad revenue was **** percent.
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Marketing Land. (March 14, 2017). Net digital display ad revenues of Facebook as percentage of total digital display ad revenues in the United States from 2016 to 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/193538/market-share-of-net-us-digital-ad-revenues-of-facebook/
Marketing Land. "Net digital display ad revenues of Facebook as percentage of total digital display ad revenues in the United States from 2016 to 2019." Chart. March 14, 2017. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/193538/market-share-of-net-us-digital-ad-revenues-of-facebook/
Marketing Land. (2017). Net digital display ad revenues of Facebook as percentage of total digital display ad revenues in the United States from 2016 to 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/193538/market-share-of-net-us-digital-ad-revenues-of-facebook/
Marketing Land. "Net Digital Display Ad Revenues of Facebook as Percentage of Total Digital Display Ad Revenues in The United States from 2016 to 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Mar 2017, /statistics/193538/market-share-of-net-us-digital-ad-revenues-of-facebook/
Marketing Land, Net digital display ad revenues of Facebook as percentage of total digital display ad revenues in the United States from 2016 to 2019 ÌÇÐÄÆƽâ°æ, /statistics/193538/market-share-of-net-us-digital-ad-revenues-of-facebook/ (last visited August 06, 2026)
Net digital display ad revenues of Facebook as percentage of total digital display ad revenues in the United States from 2016 to 2019 [Graph], Marketing Land, March 14, 2017. [Online]. Available: /statistics/193538/market-share-of-net-us-digital-ad-revenues-of-facebook/
